Car Sales
How to Improve Internet Traffic For Car Sales
Your car sales are down, it could be the weather—nobody buys cars in the rain or the sun, ‘cause customers are all at the beach. Or perhaps, the banners on the car dealership lot are not big enough or the cars need to be cleaned. It is already noon, and concerned that you may not sell one car today. Auto dealer marketing is not what it used to be. Maybe, if we beat a drum on the sidewalk, if this sounds like your business, then you are in luck there is a way to make your business into a top-seller, guaranteed and drive your business all the way to the bank with no more effort than a few clicks of the mouse. The problem is not your shiny product, or your dealership lot or the weather. Your selling problem is internal on your automotive websites!
Auto sales these days are undergoing a revolution. Your business no longer needs to worry about newspaper ads, radio spots or a huge billboard. You can concentrate on your video selling, SEO and those great Facebook ads. Today, more and more customers are approaching the internet as the place to buy everything, even automobiles. After all, car sales are so much better now, especially since they got rid of that used car salesmen, the one who tried to sell customers a lemon, telling them Grandma drove it to church on Sundays. A customer can look that car up for himself on an automotive website and see that it is a lemon.
So if you feel you need a BIG edge out there on the internet, talk to the promotional experts at a marketing website, there are many fine companies available for your business to use. There are internet experts online who have been creating websites for more than a decade, and fine-tuning them with incredible expertise to become selling machines for your business. You can be a best-selling auto dealership in a matter of days, and you would not have to lift a finger to sell, except to confirm a customer’s online order. You will be getting web traffic to steer right over to YOUR site.
You do not have to beat a drum on the sidewalk either. On the internet, the business and sales come to YOU. A promotional expert can make it happen with expert search engine optimization and also fine-tune the content for your website so it is your own optimized platforms that link you to the search engines that matter most. Add it up and you have got a huge traffic surge going YOUR way in a BIG way.
Like the saying “If you optimize it, they will come.” You not only optimize your search potential, you rocket your sales, generate thousands of leads and drive showroom traffic like never before. And you will have a marketing expert’s experience, know-how and commitment to excellence backing you all the way down the drive that leads to the bank. Beat your Internet drum to unprecedented success!
Frequently Asked Questions
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QUESTION:
Car Sales?
I have been a sales person & sales manager in the Manufactured Home business since I was 18. Now I am 24 and looking to get in the car sales business. I don't know a lot about cars, but when I started in Manufactured Home I didn't know anything either. I won lots of awards & trips in the Manu. Home business and I consider myself a pretty good sales person. I sold the homes, secured the financing for the home as well, and helped with any service issues with the home. I was wondering from someone that has been in the car business how hard is it? Is securing financing hard for the loan hard? What are commissions like? What is base salary like? What is the more popular dealer(Ford, Chevy, Dodge, etc) to work for? Is it extremely stressful?Thanks for any help!
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ANSWER:
I just came across your question and will be happy to answer all your questions but it will take awhile so tomorrow. I have spent most of my life in the automobile business. I also knocked doors for a few years before I got involved in the car biz. I will give you all info. needed . I started in 1990 as a sales person sold cars for 4yrs and moved into management and have been in the business since. The pay scale differs from place to place but not by alot its usually 25% of the gross meaning if you own a car for 10,000 and sell it for 12k you get 500.00. The salary is usually only for the first couple of months while your learning after its commission only but you will know within 60days if its for you .The business has changed alot over the last 10yrs mostly because there is a wealth of information out there but most of it is wrong. I have always worked at an import store like Toyota of Honda you get a better customer credit wise and they are not affected by the ups amd downs of the ecomeny as much they are a little harder to close. The business is very very stressful you have long hrs and need to be tough skined in order to make it as its very cut throat.The experiance you have will defantily make it alot easier on you than most .Sales as you know is hard to handle but on average its the highst paying profession . The lending is like any thing good credit no worries but there are a ton of programs for all. The average sales person makes around 35k some around 50/60k and the top 90/100k. If your able to do well the climb to management is alot quicker these days and depending on the dealership you can expect to make 100/150k . I would proabally say to stay out of the car biz its rough and makes you age fast but I cant be to hard on it because its made me a good income for a long time but I have paid the price. I knocked doors (cold call) for three years before I got into the car world so it was easy to me from the start. Please remember if you have a good job and are just unhappy put alot of thought in this . I would be more than happy to answer any futher questions you might have.
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QUESTION:
car sales?
Just need peoples opinon to settle a dispute. Do you think in the next 10 years more of the performace and horsepower based car companies will either go out of bussiness because a loss in revenue trying to compete with other more fuel and enviromentally efficient car companies or do you think they will try to match them by creating thier own more "efficiant" cars?
We are talking about companies like nissan and BMW vs toyota, honda and prius.-
ANSWER:
I think it will be somewhere in the middle. Fuel economy is definitely on everyones mind and I think the auto industry is responding to consumer demand. However, I think some of your bigger "high performance" cars will be scaled down a little but still trying to preserve their performance abilities.
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QUESTION:
What do car sales people think about customers in general?
I asked earlier what people thought about you, now this is your chance to return the favor. Car sales people only need to reply please.-
ANSWER:
As a former car salesman(6 months) I can tell you that they think of customers in two categories. Boges and citizens.
Boges are people with bad credit and citizens are people with good credit.
Also, If you think car salesman lie, you should hear the customers. A customer will tell you ANYTHING to get into a car. And then you run their credit report and find out they are full of it.
The old joke goes...How do you tell when a customer is lying? Answer... When they open their mouth.Another classic.." I'd like my payment to be 0.00 to 0.00 per month". Yeah right! If you have a serious down payment/trade in and if you have great credit.
Most people got out of the dealership with 0.00 to 0.00 as a monthly payment.
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QUESTION:
How do you negotiate with used car sales associates and with individuals selling preowned cars?
I'm going to buy a used car soon. How do you negotiate with a used car sales associate for the best price? And how do you negotiate with an individual that's selling his/her used car? Thanks.-
ANSWER:
Have an idea what the car is worth first so you know if the selling price is in the ballpark. Don't fall in love with that particular car; there are thousands and thousands of used cars out there. Get a carfax report if you can and be prepared to walk away immediately if you can't come to an agreement or if the seller balks about having your mechanic check it out.
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QUESTION:
How easy is it to be successful in car sales?
I've been in sales positions for about 7 years now, mainly outside B2B sales. Recently, I decided I wanted a change, I just moved to a new city and have been pretty bored with the sales job I've had for the past few years. I was offered a car sales position working for Honda, but I am having a hard time deciding if I should give it a shot. If I ever were to sell cars it would be for a company like Honda or Toyota, simply because it seems they have their niche customers moreso than other car makers, plus the quality of their cars. However, at the same time I just don't know if getting into this industry is something that is easy to do or not. The upside is great if you are a top producer, but I just have no idea how quickly someone can jump right in and start making good money. Any advice from people doing it would be greatly appreciated!-
ANSWER:
. I've been buying cars for 30 yrs and never met a car salesman that I liked. But I love their stories!
Read their books, like from this site @ http://seattlepi.nwsource.com/money/178619_cardealer19.html ; "...For three months, Reed, the consumer advice editor for Edmunds.com, worked as a car salesman at two Southern California auto dealerships, hoping to gain insight on the art of deal-making and the behavior of auto salespeople.
Reed wrote about his experiences ... "
Check out the BusinessWeek article: "...Not so long ago selling cars was one of the best ways to make a living without a college degree. Talk to a car-lot veteran, and chances are he'll rhapsodize about the go-go 1980s, when earning 0,000 a year wasn't uncommon " etc.
Anyway, go to Amazon.com or any book atore and find books written by these salespersons. . It CAN be a good job. .
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